The AskMario Story

At AskMario, we believe e-commerce has the power to change everything for a business — whether you’re just starting out or you’re already a household name. What began 12 years ago as Mario’s personal passion project has grown into a full-service Shopify agency trusted by some of South Africa’s biggest and boldest brands.

Meet The Team

  • Mario Toscano

    Founder

  • Angela Toscano

    Shopify Product Specialist

  • Trisha-Lee Moses

    Digital Marketing Manager

  • Mika Dekker

    Shopify Developer

  • Corné van Niekerk

    Project Co-ordinator

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We’ve had the privilege of working with incredible clients over the years — from KitchenAid SA, Momentum Multiply, and Under Armour to homegrown legends like GalXBoy, Freedom of Movement, and Soviet. Even the NBA (via BAL) has trusted us to make e-commerce slam dunks.

But here's what makes us different:

  • We scale the small guys too.

    AskMario was built with entrepreneurs in mind. That’s why we launched our digital marketing department — to give smaller businesses affordable access to the same quality services as big brands.

  • We connect the dots.

    We don’t just run ads or build stores in isolation. We know how your Shopify setup impacts conversions, and how your traffic impacts sales. That’s our superpower: bringing it all together.

  • We keep it human.

    Behind every store we build and every campaign we run, there’s a team who cares. Your wins are our wins.

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Some of Our Numbers

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We might be a small team, but we do massive things. Whether you’re a start-up with big dreams, a medium-sized brand ready to scale or an enterprise-level business that needs Shopify expertise, AskMario is here to get you where you want to go.

Explore Our Services

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Google Ads - Done Right

Let us help you with your Google Ads at the lowest rate in the country. Get a dedicated account manager, a monthly performance report & direct e-commerce integration for one low amount. No setup fees. No minimum spend.

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Social Media Ads - Maximised

Leverage our e-commerce expertise to help you target your audience better, at a lower cost. Get a dedicated account manager who understands the customer journey and can inform your marketing efforts.

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Email Marketing - Amplified

It is 70% less expensive to market to existing customers than it is to find new ones. We can help you amplify your email marketing for a fixed fee, that will leave your customers and bank balance smiling.

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Online Store Analysis - Our Store Report

Need a roadmap for your online store's success? Our store report is a tailored action plan you can follow to help get the most out of your ecommerce journey. With actionable insights, easy to understand metrics and a helpful PDF report, we'll arm you to squeeze the most out of your online store in hours not months.

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Store Builds & Theme Tweaks - Here for you

Need some help getting your Shopify store started, or need something changed on your existing store? Our dedicated development team are here to keep your Shopify store running smoothly from start to sale. With over 12 years of experience on Shopify, we can execute effectively on everything from minor tweaks to full store builds.

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Omnichannel - The Future of Retail

Are you looking to scale up your retail ops and need someone with real experience to guide you? We've built out truly omnichannel solutions for more big brands than any other agency and we understand what that looks like in the market. Speak to us about incorporating your online store into your retail systems seamlessly.

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